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Trained at HEC Paris, Alexandre has always worked in the marketing and digital fields, for companies such as Digitas and Ubisoft. In 2014, he joined Ritme, a leading company in software solutions for scientists. He was Chief Operating Officer for 6 years across 5 countries. In 2019, Alexandre built on his experience to launch his own business. He founded Rox, an innovative and solidarity-based VTC service. By joining Ubitransport in 2020, Alexandre continues his commitment to the challenges of mobility. As Chief Marketing Officer, he is responsible for consolidating Ubitransport’s position as a pioneer and leader in the mass transit market.